AIR NEW ZEALAND -TIAKI AND THE GUARDIANS
*
AIR NEW ZEALAND -TIAKI AND THE GUARDIANS *
Air New Zealand’s Tiaki & The Guardians transformed pre-flight safety into a mythic, culturally resonant journey. Tiaki and the four Māori guardians guide passengers through a poetic exploration of sky, forest, sea, and earth, blending kaitiakitanga, storytelling, and brand personality. We also created a mixed reality experience to further education.